Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2021)

The Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2021) is dedicated to future trends, best practices and industry standards, professional development and training in the field of category management and shopper insights.

The Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2021) covers topics such as:

• Get Clarity on Your Shopper with Data, Tools, Strategy & Processes
• The Top Do’s and Don’ts for Influencing the Connected Shopper
• Creating a Testing & Experiment Culture to Drive Sales
• Overcoming the Analytics Blind Spot
• When Asked About Their Category Management Priorities – What Did 50+ US FMCG Retailers Say?
• New Business Metrics Using Your Existing Market Data
• Providing Thought Leadership to our Valued Chain Partners

The Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2021) brings together retailers, manufacturers and technology professionals.

The Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2021) will be held on 27 Apr - 20 May, 2021.